Mobile channel campaigns are becoming more and more popular and – most importantly – effective. What tools are worth using to gain a competitive advantage? A mobile channel is a medium available at one’s fingertips. We often part with our phones only when we go to bed. Therefore, mobile is an excellent advertising medium that…
Phishing is the most popular and dangerous way of personal data stealing. However, one can protect oneself from it. How not to fall for a fake “bell” in push notifications? Push notifications are a useful tool that allows recipients to be constantly up to date with offers, news, or novelties. They have gained popularity in…
What advertising trends will be ruling in 2020? Which of them are worth implementing to give the brand a competitive advantage? Here are our suggestions! It is high time to start preparing for trends in the world of marketing and experimenting with them. All of them have a common denominator, namely an innovative and customised…
