Unique advertising network
Poland’s largest database of subscribers profiled on the basis of Data Management Platform containing exclusively data about subscribers of over 200 Polish content services.
Silos collect and update data aboutsubscribers based on their:
- Purchase intent
- Brand loyalty
- The database contains over 4 million subscribers, categorized into 1,358 behavioural profiles
- The message is sent via web push notification on desktop and mobile devices
- Average CTR of 9%
New traffic generation - benefits
Web push notification is resistant to “banner blindness” that display and mailing campaigns suffer from.
Your message reaches SUBSCRIBERS who have consciously opted-in to receive notifications from a specific subject category/profile.
We deliver the message regardless of what page the SUBSCRIBER is currently on – web push notification is “pinned” to the web browser, not to the page layer as in the case of display campaigns.