Customized marketing automation platform – conversion optimization using On-Site activities and Web Push

Fashion

Moda

Do you run a clothing store? Stand out from the rest! Create web push notifications and communicate with your customers not only through a website or mailing. Make your clothing store stand out! Create web push notifications and quickly inform your customers about new promotions. 

Solutions that will help you increase sales 

Triggers – what are your business benefits: 

By using triggers, you have more opportunities to promote your online clothing store, and thus increase popularity of your brand. Automatic sending of fashion articles from an RSS feed or sending notifications about reduction of clothing prices or collection sales are good examples here. It is also possible to monitor the number of visits to the website and the time spent on the site.  

Triggers – what are your customer benefits: 

Setting triggers is also very helpful for your customers. Customers often treat shopping carts as storage or shopping list. They add individual items of clothing to them: shoes, sweaters, blouses, and then close the page to return to it a few days later. The “recovery of carts by means of dynamic product graphics” function or notifications about reduced price of the previously viewed product additionally encourages customers to visit your online store and place orders. 

Segmentation – what are your business benefits: 

Owing to segmentation, you can send notifications to a selected location or type of browser. This is a very helpful function especially for brick-and-mortar showrooms connected to an online store. Thanks to push notification and possibility of sending messages to a specific location, you can encourage a customer who has placed an order via e-shop to visit a traditional store. In addition, you have a full overview of:

Segmentation – what are your customer benefits: 

A customer receives only dedicated messages related to a promotion or new offer. This is all thanks to the possibility of sending dedicated messages for a previously created segment. We are able to divide customers into segments by:

RSS – what are your business benefits: 

You automatically send notifications to your subscriber base about a new entry on your blog or cyclical promotion. Owing to the above, you have an opportunity to contact customers regularly.  

RSS – what are your customer benefits: 

Customers regularly receive notifications that may be of interest to them. Therefore, they associate more with the brand and are more willing to visit the website where they become familiar with products offered by the store.  

Mass campaigns – what are your business benefits:  

You build brand awareness among your customers based on familiarisation articles, information on promotions or materials on product-related topics.  

Mass campaigns – what are your customer benefits: 

Notifications sent are universal, so customers themselves can decide if the content of a given notification is of interest to them. Intrigued, they will click on the notification, going to the landing page for details.